If you are not in a big guild, you shoudnt even try to show off. You have no chance of a dragon item.
If you are in a big guild, prepare for drama every time you have enough scales for a item. Or roll scales and never get a item.
So there's my suggestion:
Make dragon give "dragon shard points" instead of dropping scales. They work like PP or CM, but accumulate per character. Each time you do damage to dragon, your points increase. Everytime dragon do damage or kill you, your points decrease. With enough points, you can trade it for dragon weapons, which come locked to the char. So you have to work on a specific character to improve it.
Each dragon can have a different counter, so you can focus each dragon using specific characters. And the amount of points you gain and lose from each attack can be balanced to not make it too easy.
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"Oh, but it will remove the PVP factor from dragon".
-- Not really. The area will still be PVP, but now you will consider if you have a reason strong enough to stop gaining points from attacking dragon to kill other players and gain nothing.
"Oh, so we can hit and run e never be killed".
-- Make dragon area mob locked. Once you enter, you cant leave until you die, dragon go away or die.
"Oh, but we can zombie to get points"
-- Make it like control crystal. After some deaths, you cant enter the area again.
"What about healers?" (asked by Metzger on Discord)
--Points for healing can be possible, but healing is "easier" to hit and can be abused. So the amount of points gained should be tweaked. Or add a undead dragon where healers can fight and keep everything based on dmg.
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I think this way, everyone can have fun when dragon spawns.
Well, thats the general idea.
